Looking for a simple way to let your retailers customize your brand's products with their logos? RepSpark offers a built-in tool to streamline your custom product orders. Below is a complete look at how product customization works, plus how RepSpark handles licensed apparel.
Customization happens right in the cart, so it fits naturally into the ordering flow. Here's the process, using polos as an example:
If you want to add the same emblem to all or some of the other products in your cart, it's simple to do. Click the copy button and you'll have a few ways to copy that exact emblem over to the other items, so you don't have to set up each one by hand.
RepSpark also supports licensed apparel. The process of adding a licensed logo looks essentially the same as adding a regular emblem. The key difference is that the brand controls the colors and placements of the logo, which ensures that anyone ordering a customized product with a licensed logo abides by that licensor's requirements.
This makes it a strong fit for brands selling merchandise licensed by organizations such as the NFL, NCAA, and MLB, where staying within the licensor's rules is essential.
If your retailers regularly add their own logos, or if you sell licensed merchandise that has to follow strict placement and color rules, this tool keeps custom orders accurate and on brand without slowing down checkout.
Find out more about customization tools on RepSpark by scheduling some time with our team.
What is product customization in RepSpark?
Product customization is a built-in tool that lets your retailers customize your brand's products with logos or emblems, streamlining custom product orders directly within the ordering flow.
How do retailers add a logo or emblem?
In the cart, beneath each product's details, retailers click the Add Emblem option, select an emblem, then choose the placement, color, and finish, and add it to the product.
Can I customize multiple products at once?
Yes. After setting up an emblem on one product, you can click the copy button to copy that exact emblem over to all or some of the other products in your cart.
What customization options are available?
When adding an emblem, you select the emblem itself, then its placement, color, and finish.
How is licensed apparel different?
The process of adding a licensed logo is essentially the same as a standard emblem. The difference is that the brand controls the colors and placements of the logo to ensure orders comply with the licensor's requirements.
Why does the brand control licensed logo placement?
Brand-controlled colors and placements ensure that anyone ordering a customized product with a licensed logo stays within that licensor's requirements.
Which licensed brands does this support?
It's well suited to brands selling merchandise licensed by organizations such as the NFL, NCAA, and MLB, where placement and color rules must be followed.