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How RepSpark Helped TYR Increase B2B Sales Growth 437%

Screenshot 2024-12-10 at 9.41.59 AM

Industry

Footwear

Challenge

The lack of a centralized system made their team miss out on crucial reporting KPIs.

Results

After implementing RepSpark's wholesale platform, the brand saw an increase in retail users and B2B sales volume.

Main RepSpark Feature Used

API Integration, ERP Integration

app.repspark.com/tyr
160% More
Independent Retail Users
437% More
B2B Sales Volume

RepSpark has been an excellent resource for our sales reps and customers to enter orders and look up orders, invoices, and tracking.

Mary Sisson

Director of Operations, TYR

tyr-1

About Tyr

TYR sport was founded in Huntington Beach, CA, in 1985 to provide the competitive swim market with vibrant, performance-driven prints and other competitive swim-related products. TYR merchandise is sold worldwide through a network of independent and large-scale retailers.

The Challenge

TYR was operating their wholesale commerce using multiple sales order entry and inventory management systems.

The lack of one centralized system made their team miss out on crucial reporting KPIs. In addition, they were also serving a global network of retailers, which made the management of their operations extremely complex with the multiple currencies and retailer strategies.

The Solution

RepSpark streamlined the brand's order options by integrating multiple systems through RepSpark's API. 

We also eliminated manual errors by allowing reps and B2B buyers to order through the platform from a highly segmented product mix during pre-book and at-once order periods.

And, lastly, we created KPI reports to provide visibility into orders, transactions, and sales performance by analyzing best-selling trends to optimize product assortment and retail buys.

The Results

Unifying TYR's ERP and sales process into RepSpark, allowed sales reps and independent retailers to access their data and self-service their accounts using TYR's custom-branded B2B portal. 

With one centralized system for managing wholesale commerce, TYR was able to see:

  • A 160% Growth in Independent Retail Users
  • A 437% Growth in B2B Sales Volume

Ready to See How RepSpark Can Improve Your Wholesale?

Schedule a Demo