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7 Fishing Rods Retailers Should Keep Stocked in 2024

3 min read
Jun 11, 2024 3:13:45 PM

Sales for durable fishing goods, which includes rods & reels, were down 2.8% last year in 2023, according to a report from the American Sportfishing Association (ASA), one of our proud partners

However, thanks to a 0.5% increase in consumable fishing lures, overall fishing sales were only down by 0.2% in 2023 year-over-year, according to that same report. 

This slight decrease appeared to not worry independent fishing retailers too much, as the majority of the independent fishing retailers that the ASA surveyed said they would be ordering the same, or more, product in 2024 compared to 2023. 

So, to ensure that fishing retailers stock up on rods that will sell, let’s take a look at seven of the best rods in 2024 that retailers should keep an eye on. 

We researched several fishing review sites along with average review scores throughout multiple retail sites to help us compile our list. 

Rods Retailers Need to Keep an Eye On

1. St Croix Triumph Spinning Rod


  • Versatility: Suitable for various fishing environments.
  • Durability: Made with high-quality SCII graphite.
  • Comfort: Premium cork handles for a comfortable grip.

Why It Stands Out: The strength and sensitivity of this rod makes it ideal for both freshwater and saltwater fishing.

2. Shimano Teramar Southeast Spinning Rod


  • Power: Built for inshore saltwater fishing.
  • Sensitivity: TC4 blank construction for enhanced sensitivity.
  • Durability: Fuji guides and reel seat for long-lasting performance.

Why It Stands Out: This rod offers great control and casting distance, which makes it perfect for targeting species like redfish and snook. 

3. Daiwa Procyon Spinning Rod


  • Affordability: Budget-friendly without compromising quality.
  • Lightweight: Made with HVF (High Volume Fiber) graphite.
  • Precision: X45 Bias construction reduces rod twist for improved accuracy.

Why It Stands Out: The price point of this rod gives anglers looking for a high-performing rod an affordable entryway. 

4. Dobyns Fury Series Casting Rod


  • Performance: Ideal for bass fishing with a balance of power and sensitivity.
  • Comfort: Equipped with a high-density EVA foam grip.
  • Range: Available in multiple lengths and actions to suit different techniques.

Why It Stands Out: This rod is known for its versatility, which makes it a favorite among bass anglers.

5. Lew's American Hero Speed Stick Casting Rod


  • Strength: IM6 graphite blank for superior strength.
  • Comfort: Split grip handles for better control.
  • Affordability: Offers great value for the price.

Why It Stands Out: This rod won’t break the bank but will still deliver a reliable choice for those new to baitcasting. 

6. Pflueger President Ultralight Spinning Combo


  • Lightweight: Perfect for targeting smaller species like trout.
  • Ease of Use: Combo setup ideal for beginners.
  • Sensitivity: Lightweight graphite blank ensures you feel even the smallest bites.

Why It Stands Out: This rod is an excellent choice for anyone that enjoys ultralight fishing since it provides the finesse needed for delicate presentations.

7. Ugly Stik GX2 Baitcaster Combo


  • Durability: Ugly Tech construction with a combination of graphite and fiberglass.
  • Comfort: EVA grips for all-day fishing comfort.
  • Strength: Ideal for targeting larger, hard-fighting fish like catfish.

Why It Stands Out: This rod is known for its toughness and reliability, which makes it a go-to for anglers seeking a robust rod and reel combo.

Types of Fishing Rods

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Now that we have our recommendations, let’s take a look at the types of rods available in the market. 

Spinning Rods

Spinning rods are versatile and user-friendly, making them ideal for beginners and experienced anglers alike. These rods offer a balance of strength, sensitivity, and affordability, catering to various fishing styles and environments.

Baitcasting Rods

Baitcasting rods are favored for their accuracy and control, especially when targeting larger fish. These rods are designed to handle heavy lines and fishing lures, providing the power needed for larger catches.


Combos offer convenience and cost-effectiveness, pairing rods with compatible reels.

Ultralight Rods

For those who enjoy targeting smaller fish like trout and panfish, ultralight rods are a perfect choice. These rods offer the finesse needed for delicate presentations and lighter lines. Pairing them with an optimal fishing rod holder makes these rods a great option for new and experiences fisherman.

Fishing Retailers on RepSpark

Choosing the right fishing rod for your customers depends a lot on their specific needs and the region they live in. The rods we covered only represent a short list of the best options out there this year.

While many of the durable fishing goods brands are still not on our platform, we’re working on starting to add them to our community this year. 

If you have a brand that you think would be a good fit, refer them to us and you could receive up to $1,000. 

For now, we have several fishing apparel brands in our community such as Southern Tide, Scales Gear, and Tom Beckbe. Check them out here. 

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