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by RepSpark Team on May 21, 2025
Zero Friction will equip its sales force with a modern wholesale platform to deliver an elevated experience for its retail partners.
(Oakbrook Terrace, IL and Anaheim, CA) – Zero Friction, a leader in golf products designed to improve golfers’ performance, has announced a strategic partnership with RepSpark, a leading provider of digital solutions for B2B wholesale e-commerce.
Through this partnership, Zero Friction will expand its presence with more retail stores and on-course pro golf shops. Importantly, buyers in those channels will benefit from many new tools designed to make their wholesale ordering process much simpler.
"We wanted to be able to offer our products to as many courses as possible, as efficiently as possible," said John Iacono, President at Zero Friction. "RepSpark’s powerful platform allows us to expand our reach by complementing the efforts of our existing sales team. This will enable us to get our innovative golf tees, balls, gloves and Stride autonomous caddie products in front of golfers everywhere."
Why RepSpark
Zero Friction chose RepSpark due to its leading position in the golf space. Zero Friction wants to reach more courses and RepSpark is the brand that the golf industry trusts among all wholesale B2B ecommerce platforms.
Now that Zero Friction is working with RepSpark, it will have access to features such as seamless integrations, intuitive online ordering, and advanced wholesale tools.
“We’re thrilled to have Zero Friction join our community,” said Meghann Butcher, CEO of RepSpark. “Their innovative approach to golf products is exactly the kind of brand we love supporting. We look forward to helping Zero Friction get these innovative products out to even more golfers and retailers.”
It Started With a Tee
In 2005, Zero Friction revolutionized the golf industry by introducing the patented 3-prong tee, highlighting the critical role a tee can play in a golfer’s game. With over 70 PGA Tour wins since its introduction, Zero Friction continues to innovate, developing high-quality, performance-enhancing golf products accessible to every golfer.
Zero Friction’s patented “compression fit” one-size gloves provide a universal fit solution available in numerous colors, simplifying the buying process for both retailers and consumers. The company's offerings have expanded to include golf balls, bags, and the groundbreaking Stride, an autonomous electric golf bag trolley with smart-follow technology.
The Stride allows golfers to walk the course effortlessly with a personal caddy following behind. It includes a rechargeable battery, intelligent gyroscope control system, speed control, soft start, and automatic stop. This innovative product offers clubs a premium walking option for their members, enhancing the overall golfing experience.
Key Features of RepSpark’s Platform
RepSpark’s advanced digital solutions provide Zero Friction with powerful tools to better serve its retailers:
- Integration with E-Commerce Platforms: Ensures consistent, real-time inventory and sales data.
- Custom Assortments: Ability to tailor product selections to meet specific retailer needs.
- Efficient Ordering: Simplifies bulk orders, quick reorders, and promotional offerings.
- Real-Time Sales Insights: Comprehensive analytics for improved inventory and sales decisions.
- 24/7 Access: Retailers and sales teams can access product information and manage orders anytime, anywhere.
Retailers interested in stocking Zero Friction products can create their account at repspark.com/retailers and shop directly via the RepSpark Community.
About RepSpark Systems
RepSpark is the leading provider of digital solutions for B2B wholesale commerce. Designed to be personalized, intuitive, and powerfully intelligent, RepSpark’s platform drives brands to connect and collaborate with their buyers to place orders, create digital line sheets, and analyze key data 24/7. RepSpark brands leverage technology to drive sales growth and better serve their retailers. Founded in 2007, RepSpark is headquartered in Anaheim, CA. To join RepSpark Community, create an account at app.repspark.com, and for more information, visit www.repspark.com.
Contact
Eric Gandarilla
Content Marketing Manager
eric.gandarilla@repspark.com
www.repspark.com
