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by RepSpark Team on January 16, 2026
Florida-Born Brand Unifies Wholesale Operations on RepSpark to Support Rapid Expansion.
(Jacksonville, FL & Anaheim, CA) – Live Forever Golf, the Florida-born golf apparel brand built on the philosophy of celebrating life's moments on and off the course, has partnered with RepSpark to drive its wholesale growth and streamline its B2B operations.
Live Forever Golf aims to expand its reach into pro shops, resorts, and specialty retailers. The partnership allows the brand to scale efficiently while maintaining the authentic, player-first connection that has defined its journey from a pandemic-born garage startup to a rising force in golf fashion.
“Partnering with RepSpark lets us meet retailers where they are—online, mobile, and on their schedule,” said Scott Riley, CEO at Live Forever Golf. “From pre-book to at-once orders, we’re delivering a faster, more reliable way to access our line and keep shelves stocked for players.”
From Garage Dream to National Growth
The journey of Live Forever Golf began in a detached garage during the pandemic, armed with nothing more than a logo, a whiteboard, and a dream.
Today, the brand is a performance and lifestyle apparel company known for its technical yet comfortable pieces, including outerwear, hoodies, polos, pants, shorts, and accessories, designed for "dudes of all ages" who appreciate understated charm and effortless style.
Why RepSpark?
By joining the RepSpark platform, Live Forever Golf gains access to powerful digital tools necessary to support its rapid growth and better serve its retail partners. Key benefits of the partnership include:
- Real-time inventory visibility to ensure accurate, up-to-the-minute ordering for wholesale accounts.
- Digital Catalogs and Line Sheets to showcase their vibrant, lifestyle-driven collections.
- RepSpark Community access to get discovered by new retailers looking for disruptive and authentic lifestyle brands.
- Streamlined Order Entry that simplifies the buying process for sales reps and pro shops anytime, anywhere.
"Live Forever Golf has a real identity and soul that resonates with the modern golfer," said Meghann Butcher, CEO of RepSpark. "Their commitment to authenticity makes them a perfect fit for our community. We are excited to provide the technology and visibility they need to take their brand from the garage to the best pro shops in the world.”
Retailers interested in ordering products from Live Forever Golf can request access here.
About Live Forever Golf
Live Forever Golf is a performance and lifestyle apparel brand built “for the player.” The company designs technical, comfortable, and versatile pieces—outerwear, hoodies, polos, pants, shorts, and accessories—that deliver on-course performance and everyday style. Learn more at liveforevergolf.com.
About RepSpark
RepSpark is the leading provider of digital solutions for B2B wholesale commerce. Designed to be personalized, intuitive, and powerfully intelligent, RepSpark’s platform drives brands to connect and collaborate with their buyers to place orders, create digital line sheets, and analyze key data 24/7. RepSpark brands leverage technology to drive sales growth and better serve their retailers. Founded in 2007, RepSpark is headquartered in Anaheim, CA. To join the RepSpark Community, create an account at app.repspark.com, and for more information, visit www.repspark.com
Media Contact
Eric Gandarilla
Content Marketing Manager
eric.gandarilla@repspark.com
www.repspark.com
