RepSpark is a B2B wholesale eCommerce platform that helps brands sell to retailers through digital catalogs, online order entry, inventory visibility, sales rep tools, retailer self service, ERP integrations, and connected wholesale workflows.

RepSpark is used by wholesale brands, sales reps, retailers, operations teams, marketing teams, IT teams, and leadership teams that need a better way to manage B2B ordering and retailer relationships.

How does RepSpark help brands grow B2B wholesale sales?

RepSpark helps brands grow wholesale sales by simplifying order entry, improving retailer self service, giving reps better selling tools, supporting digital catalogs, improving inventory visibility, and helping retailers reorder more easily.

Does RepSpark support online wholesale order entry?

Yes. RepSpark supports online wholesale order entry so sales reps and retailers can place B2B orders, check product information, view inventory, manage accounts, and reduce manual order processing.

Does RepSpark support digital catalogs?

Yes. RepSpark supports digital catalogs, line sheets, product imagery, branded selling tools, and assortment workflows that help brands present products and help retailers make better buying decisions.

Does RepSpark integrate with ERP systems?

Yes. RepSpark supports ERP integrations and API connectivity so brands can synchronize product, customer, inventory, pricing, order, invoice, and payment data across their wholesale operations.

Can retailers order directly through RepSpark?

Yes. Retailers can use RepSpark to browse brand catalogs, view product details, check inventory, place orders, reorder products, manage orders, access invoices, and work with participating brands.

Does RepSpark support product customization?

Yes. RepSpark supports product customization workflows for logos, artwork, decoration, licensing, embroidery, placement rules, custom assortments, and branded merchandise orders.

What are RepSpark Event Microsites?

RepSpark Event Microsites are branded Pop Up Shops that help brands and retailers sell curated assortments for golf tournaments, corporate gifting, retail activations, customer events, employee programs, and seasonal campaigns.

Does RepSpark include AI tools?

Yes. RepSpark AI Order Insights helps wholesale teams identify order risks, expiring drafts, incomplete orders, buying patterns, and operational signals inside B2B wholesale workflows.

Can RepSpark help brands collect payments and manage invoices?

Yes. RepSpark supports payment and accounts receivable workflows through RepSpark Pay and AR Hub, helping brands manage invoices, collect payments, automate reminders, and improve cash flow.

What industries does RepSpark support?

RepSpark supports wholesale brands across golf, outdoor, tactical, fishing, footwear, fitness, swim, surf, fashion, uniform, workwear, resort, pickleball, tennis, and other B2B wholesale categories.

How does RepSpark help sales reps?

RepSpark helps sales reps sell more efficiently with digital catalogs, live inventory, retailer account history, online order entry, assortment tools, branded selling assets, and fewer manual administrative tasks.

How does RepSpark help operations teams?

RepSpark helps operations teams reduce manual work, improve order accuracy, connect inventory data, streamline fulfillment workflows, reduce support requests, and manage wholesale operations from one connected platform.

How can brands get started with RepSpark?

Brands can get started by scheduling a RepSpark demo to discuss wholesale operations, retailer needs, sales workflows, integrations, product customization, pricing, and implementation requirements.

B2B Wholesale Platform for Brands, Reps & Retailers

FOR BRANDS

Showcase your lines. Make reordering simple.

Turn every order into a reorder with digital assortments, catalogs, microsites, and customization tools designed to highlight your story.

Always-On Cart

Custom Assortments

Digital Catalogs

Microsites

Product Customization

Licensing

Explore Selling Tools

FOR BRANDS

One source of truth for your whole team.

Streamline workflows, reduce errors, and free your team with ERP integrations, multi-warehouse management, and open API connections.

ERP Integrations

API Connections

Multi-Brand Management

GDPR Compliant

Explore Integrations

FOR BRANDS

Make ordering easy, anywhere.

With 24% of self-service volume happening internationally, RepSpark supports your growth—without borders.

Multi-currency

Multilingual

Multi-warehouse

Seamless support

How 5.11 Scaled Globally with RepSpark

FOR BRANDS

Retailers adopt fast. Brands grow faster.

They adopt fast and reorder more.

Why? Because we've designed the software based on how they order with a simple UI, live inventory views and 24/7 access.

Allotted Inventory View

Global Adoption

Retailer Education

24/7 Access

See Why Retailers Stay

FOR BRANDS

Built for green grass facilities, resorts, shops, and everything in between.

The platform 250+ brands trust to sell more.

9,000+ golf merchandisers plus 100,000 retailers order on RepSpark. From pre-season buy-ins to tournament day orders, RepSpark makes it easy to showcase your line, manage customization, and turn one order into a loyal retail partner.

Allotted Inventory View

Global Adoption

Retailer Education

24/7 Access

Why Golf Brands Trust Us

FOR RETAILERS

Place orders 24/7

You have enough details to manage.

Learning multiple platforms shouldn't be one of them. Simplify the buying process for your shop. Claim your forever-free account.

Allotted Inventory Views

Manage Orders

Access Your Brands

Track Orders

Create Retailer Account

FOR RETAILERS

Find your next best-seller

Request access with a simple click.

RepSpark Community hosts 225+ lifestyle brands who are eager to connect with retailers like you. Search, connect and get notified of new brand drops.

Shop 225+ brands

One-Click Access

View Your Orders

Easy Product Filtering

Create Retailer Account

FOR RETAILERS

Avoid missed payments.

Pay on your pre-determined terms.

View, manage, and pay your invoices directly on RepSpark with a credit card or ACH.

Create Retailer Account

PRIMO GOLF

Triple Wholesale & Drive 75% B2B Order Adoption

For five years, Primo Golf focused on the DTC market. But, it's popularity in the DTC space naturally generated organic demand from green grass shops and retailers.

Primo Golf selected RepSpark to serve as the backbone of their new wholesale operation. To achieve their aggressive goal of an 80/20 order split (80% B2B self-service / 20% internal rep-assisted), Primo implemented a strict, highly effective onboarding strategy.

Learn how RepSpark helped Primo Golf grow.

How RepSpark Helped Primo Golf Triple Wholesale Orders and Drive 75% B2B Order Adoption at Launch on B2B Platform

Wholesale as a Service

Service Beyond the Subscription: Your Partner in Wholesale Growth

Since 2007, we’ve built more than software—we’ve built a model of Wholesale as a Service. That means you don’t just get a platform, you get a partner. From onboarding to adoption, our team works alongside yours to align systems, support your team, and help your wholesale business thrive.

Account Manager

Your ongoing partner for alignment and adoption

Professional Services Manager

Leads your ERP integration and technical setup

Omnichannel Support

Get help via chat, email or phone to keep wholesale running smoothly

Training and Education

Get tools and knowledge to scale wholesale.

L*SPACE

"From an IT perspective, it's low maintenance."

"RepSpark's Customer Service and Tech Support teams quickly respond to inquiries. We use RepSpark, which is integrated with the Full Circle ERP system."

"The integration was straightforward with many mapping options. Our internal team reviews RepSpark projects weekly, and RepSpark has handled everything we need to improve our process. The team has never been more stoked on the platform and excited about future releases and improvements."

Ben Brown
L*Space | IT Director

214% Pre-Book Growth: L*SPACE Story

Operations

Streamline your operations for a smoother seasons.

Sales

Equip your sales reps to sell more products.

Technology

Have one less platform to manage.

Marketing

Protect your brand story as your grow.

Leadership

Align your entire team to grow your brand.

Who uses RepSpark?

RepSpark is used by 250+ brands across golf, swim, surf, fitness, athleisure, footwear, outdoor, and tactical industries. Notable customers include Peter Millar, 5.11 Tactical, Good Good Golf, Oakley, Under Armour, TYR, L*Space, Bombas, Cole Haan, Vessel, johnnie-O, Southern Tide, Greyson, Vineyard Vines, and OluKai. On the retail side, over 100,000 retailers—including 9,000+ golf shops and specialty chains like Troon, Omni, Vail Resorts, Four Seasons, Equinox, Scheels, Zappos, Zumiez, Backcountry, and Ron Jon Surf Shop—use RepSpark. Note: RepSpark is best suited for established wholesale brands with ERP or inventory systems.

What are the key features of RepSpark?

Key features of RepSpark include online order entry with real-time inventory tracking, digital catalogs, mobile accessibility, multi-currency and language support, product and catalog management (including virtual showrooms), custom assortments and product customization, branded homepages and URLs, integrated commerce with ERP and eCommerce systems, role-based reporting and analytics, RepSpark Community for retailer discovery, event microsites for special campaigns, and integrations with ERP systems, Shopify, Stripe, and others. Note: Some advanced features may require specific subscription tiers or integrations; ask sales for details.

What analytics and reporting capabilities does RepSpark provide?

RepSpark offers role-based reporting on sales performance, customer activity, and product-level analytics, including year-over-year analysis, top product tracking, and drill-down reporting. The platform supports multi-location performance tracking and provides live Available-to-Sell (ATS) inventory data. These tools help brands analyze trends, optimize product offerings, and make data-driven decisions. Note: Some analytics features may require specific subscription levels or integrations.

What problems does RepSpark solve for wholesale brands?

RepSpark addresses manual processes and operational inefficiencies by automating order management and integrating with ERP systems. It improves buyer experience with 24/7 access to digital catalogs and real-time inventory, enables retailer discovery through the RepSpark Community, simplifies event-based selling with microsites, and equips sales reps with digital tools and real-time data. Case studies include johnnie-O (744% B2B order growth), TYR (437% B2B sales volume increase), and Stance (30% B2B order growth without increasing sales team size). Note: Ask sales for specifics.

What are some real-world results achieved with RepSpark?

RepSpark customers report significant results: johnnie-O achieved 744% B2B order growth, TYR saw a 437% increase in B2B sales volume, L*Space achieved 214% pre-book order growth year-over-year, Stance grew its retail network by 46% and saved 260+ hours annually, and 5.11 Tactical manages 1,600+ B2B buyers globally. Across the platform, average order value grows 25% and retailer adoption increases 30% after onboarding. Note: Results may vary by brand and implementation.

How does RepSpark compare to NuOrder?

RepSpark offers features not found in NuOrder, such as Event Microsites for tailored storefronts, RepSpark Community for connecting with over 40,000 pre-qualified retailers, and RepSpark Pay for integrated payments. NuOrder lacks these features and does not provide an integrated payment solution. RepSpark also manages ERP integrations end-to-end, while NuOrder may require brands to self-manage technical connections. Choose RepSpark if you need event-based selling, retailer discovery, and integrated payments; then use NuOrder to sell to large department stores like Nordstrom. Note: Since both platforms integrate with your ERP, many brands use NuOrder to focus on department store sales; RepSpark is used to work with golf, specialty, tactical and event-driven wholesale.

How does RepSpark compare to Elastic Suite?

RepSpark includes Event Microsites and RepSpark Community, which Elastic Suite does not offer. RepSpark also provides advanced AI-driven analytics for demand planning and retailer discovery, while Elastic Suite has more limited analytics. Elastic Suite focuses on faster order entry, but RepSpark is a broader wholesale operating system. Choose RepSpark if you need event-based selling, retailer discovery, and predictive analytics; choose Elastic Suite if your primary need is rapid order entry. Note: Elastic Suite may be preferred for brands with simple order workflows; RepSpark is better for brands seeking advanced analytics and event-based features.

How does RepSpark compare to homegrown wholesale systems?

RepSpark delivers faster time-to-value and lower total cost than building a custom wholesale portal. Homegrown systems often lack scalability, advanced analytics, and seamless ERP integration. RepSpark integrates with many ERP systems and offers features like retailer onboarding, 24/7 ordering, digital catalogs, and accounts receivable out of the box. Nexbelt reduced order processing time by 80% after switching from spreadsheets to RepSpark. Note: Homegrown systems may be suitable for brands with highly unique requirements not addressed by commercial platforms.

What security and compliance certifications does RepSpark have?

RepSpark is SOC 2 Type II certified, ensuring rigorous controls for data security, availability, processing integrity, confidentiality, and privacy. The platform is also PCI DSS compliant for payment card data and aligns with GDPR for data protection in the European Economic Area. RepSpark provides item-level traceability for Chain of Custody data to meet new 2026 regulations. Note: RepSpark does not currently list ISO 27001 or HIPAA compliance; ask sales if these are required for your business.

What do customers say about RepSpark's ease of use?

Customers consistently report that RepSpark is intuitive and easy to use. Smith & Quinn described it as highly intuitive, with buyers praising its ease of use. Inward Half stated, "For us, the easier it is, the better it is. And we just love RepSpark." Users have highlighted that little training was required for their teams, saving thousands of dollars and hundreds of hours. Note: User experience may vary depending on company size, industry served, and workflow complexity.

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Grow wholesale revenue without growing the workload.

B2B wholesale ecommerce for brands, sales reps, and retailers.

Share Your Brand Story as You Sell

Showcase your lines. Make reordering simple.

One source of truth for your whole team.

Make ordering easy, anywhere.

Retailers adopt fast. Brands grow faster.

Built for green grass facilities, resorts, shops, and everything in between.

Better Serve Retailers

3X

25%

100K+

Place orders 24/7

Find your next best-seller

Avoid missed payments.

Triple Wholesale & Drive 75% B2B Order Adoption

The 2026 State of Wholesale, Straight From the Data

Service Beyond the Subscription: Your Partner in Wholesale Growth

Account Manager

Professional Services Manager

Omnichannel Support

Training and Education

"From an IT perspective, it's low maintenance."

Curious how RepSpark serves your entire team?

Operations

Sales

Technology

Marketing

Leadership

Enterprise Grade Security, Independently Verified

Common questions answered.

Who uses RepSpark?

What are the key features of RepSpark?

What analytics and reporting capabilities does RepSpark provide?

What problems does RepSpark solve for wholesale brands?

What are some real-world results achieved with RepSpark?

How does RepSpark compare to NuOrder?

How does RepSpark compare to Elastic Suite?

How does RepSpark compare to homegrown wholesale systems?

What security and compliance certifications does RepSpark have?

What do customers say about RepSpark's ease of use?

From Our Blog

Wholesale Platform Buying Season, Why September Is When Smart Brands Decide

What Enterprise Brands Should Budget for a Wholesale Platform Switch

5 Warning Signs Your Wholesale System Has Outgrown Your Brand

Choosing Wholesale Software: What Enterprise Brands Should Know About JOOR, RepSpark and NuORDER

You Do Not Have to Rip and Replace NuORDER or Elastic Suite to Win Specialty and Golf Retail

7 Key Ways B2B Platforms Help Independent Sales Reps

Key Challenges in 24/7 Wholesale Ordering in 2026

7 Days Left to Apply for an AGM Certified Retail Manager Scholarship

Net Terms in B2B Ecommerce: Overview for Wholesale Brands

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