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by Sawyer Frank on October 9, 2026
From a toddler's first swing to a junior's first round, Charlie Golf Co. gives retailers a family-focused line built to grow with young players.
(Cedar Falls, IA & Anaheim, CA) – Charlie Golf Co., a family-owned brand creating thoughtfully designed golf bags and equipment for the next generation of golfers, is available to order on RepSpark, the golf industry's leading B2B wholesale e-commerce platform.
As part of the Catapult Brand Group portfolio, Charlie Golf Co. on RepSpark gives retailers a streamlined, digital-first way to discover and order its collection.
Pro shops, clubs, and specialty retailers will now have an ordering experience backed by accurate available inventory and the operational infrastructure of the broader Catapult and RepSpark partnership.
Charlie Golf Co. was built to make getting kids on the course simple, fun, and memorable. Its premium toddler and junior golf bags, clubs, and accessories are designed to grow with young players and their families, giving retailers a way to serve the parents and kids already walking through their doors.
With products in the hands of more than 17,500 families across 20 countries, Charlie Golf Co. brings proven demand and a loyal following to the junior category.
From a Garage to the First Major of the Year
Founded in 2023 in Cedar Falls, Iowa, Charlie Golf Co. is a family-owned small business with a simple mission: help families introduce kids to golf while creating lasting memories on the course.
The brand started with just 150 bags in a garage. Today its lineup includes toddler and junior golf bags, golf clubs, alignment sticks, and personalization options for bags, with bags and clubs available separately or as a set. Charlie Golf Co. products have been on the course at the Masters Par 3 Contest in 2024, 2025, and 2026, and the brand has been featured by Forbes, The New York Times, The Athletic, and MyGolfSpy.
Key Highlights of the Charlie Golf Co. Approach
- Made for Little Golfers: Premium toddler and junior golf bags and clubs designed to grow with young players.
- Sets or Separates: Bags and clubs can be purchased separately or together as a set, giving families flexibility and retailers multiple price points.
- Personalized for Every Player: Bag personalization options make each bag feel like it was made just for them.
- Built to Practice: Alignment sticks round out the lineup so kids can keep learning between rounds.
- Trusted by Families: More than 17,000 families in all 50 states and across 20 countries.
Empowering Wholesale Growth
Through RepSpark, Charlie Golf Co. offers retail buyers a frictionless B2B purchasing experience. Buyers can access Charlie Golf Co.'s digital catalogs to view line sheets, check available inventory, and place seamless wholesale orders.
Charlie Golf Co. gives pro shops and clubs a premium junior offering that welcomes the whole family into the shop, all within one digital destination.
"Charlie Golf Co. is helping families make golf part of growing up," said Meghann Butcher, CEO of RepSpark. "Junior golf is where the next generation of players and customers starts. A premium, family-focused line like this gives pro shops a meaningful way to serve parents and kids, and we're thrilled to bring it to retailers through the Catapult Brand Group and RepSpark partnership."
Part of the Catapult Brand Group Portfolio
Charlie Golf Co. is one of the premium brands represented by Catapult Brand Group, the leading integrated commerce platform for the golf and sports industries. The group connects brands, retailers, and consumers, and represents some of the most iconic names in golf and lifestyle.
Catapult's full portfolio is available to retailers through RepSpark, including Cole Haan Apparel, Bombas, Foxden Fairways, Ellesse, Knockaround, Fair Harbor, BrüMate, Native, Superfeet, Pin Hunters, Wyld1, Speaqua, SMF Prints, Surface Sunscreen, and Charlie Golf Co.
Catapult has integrated its dedicated ERP, Apparel Magic, with RepSpark so that inventory, pricing, and order data flow seamlessly across its ERP and wholesale e-commerce platform.
Beyond standard wholesale ordering, Catapult and RepSpark are transforming the tournament and corporate gifting space through multi-branded microsites, letting golf shops and tournament directors curate event merchandise from across the Catapult portfolio in one cohesive, digital shopping destination.
About Charlie Golf Co.
Charlie Golf Co. is a family-owned golf brand based in Cedar Falls, Iowa, creating thoughtfully designed golf bags and equipment for the next generation of golfers. Founded in 2023 with just 150 bags in a garage, the brand now offers premium toddler and junior golf bags, clubs, and accessories designed to grow with young players and their families. Charlie Golf Co. products have reached more than 17,000 families across 20 countries, have appeared on the course at the Masters Par 3 Contest, and have been featured by Forbes, The New York Times, The Athletic, and MyGolfSpy. Its mission is to help families introduce kids to golf while creating lasting memories on the course.
About Catapult Brand Group
Representing a curated portfolio of premium brands, Catapult simplifies the buying experience by providing retailers with a single, trusted partner for product sourcing, sales support, and marketing resources. By combining industry expertise with strategic partnerships and a customer-first mindset, Catapult empowers brands to expand their reach, strengthen retail relationships, and create meaningful connections across the golf and sport industries.
RepSpark Systems
RepSpark is the leading provider of digital solutions for B2B wholesale commerce. Designed to be personalized, intuitive, and powerfully intelligent, RepSpark’s platform drives brands to connect and collaborate with their buyers to place orders, create digital line sheets, and analyze key data 24/7. RepSpark brands leverage technology to drive sales growth and better serve their retailers. Founded in 2007, RepSpark is headquartered in Anaheim, CA. To join RepSpark Community, create an account at app.repspark.com, and for more information, visit www.repspark.com.
Contact
Eric Gandarilla
Content Marketing Manager
eric.gandarilla@repspark.com
www.repspark.com
